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TV Engagement Report - H1 2020

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Download the Report

"COVID-19 simply reinforced what was already becoming apparent. In a world of growing distractions, the ability to accurately measure viewer attention across all devices will be critical. And TVision offers reams of data throughout this report that confirms this."

 - Joanne Leong, Dentsu Aegis Network

Download This Report to Uncover:

  • COVID-19's Impact on TV

    Whether the cancellation of Live Sports, the increase in TV viewing, or the even greater than anticipated shift to streaming, the first half of 2020 brought many transformational changes
  • Top-Performing Programs, Brands, and Ads

    Which brands, creative and TV/OTT content were based at capturing Ad Viewability and Ad Attention?

  • Second-by-Second Analysis

    TV Engagement Metrics are measured at the second-level. See exactly how advertising from leading advertisers like Colgate are keeping viewers engaged.
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