"Understanding TV Viewability and Attention allows us to move beyond the “opportunity to see” and understand who is actually seeing our ads in-market."
- David Cohen, former President, MAGNA
Download This Report to Uncover:
Top-Performing Programs, Brands, and Ads
Which brands, creative and TV content were based at capturing Ad Viewability and Ad Attention?
Special Events Breakdown
Whether it was the Super Bowl, The Grammy’s or the even the Democratic Debates - which live events delivered the most value for advertisers? Which brands best broke through?
Second-by-Second Analysis
TV Performance Metrics are measured at the second-level. See exactly how advertising from leading advertisers like McDonald's and Volvo are keeping viewers engaged.