When it comes to TV advertising, automotive brands have created some of the most memorable ads of all time. Now amidst supply chain shortages, rising demand, and fierce competition, each of these consumer interactions matters more than ever.
TVision analyzed viewer engagement with auto ads across the TV landscape to see where brands are reaching the most engaged audiences and which creatives are keeping eyes on the screen.
Download our Auto Industry Report to learn:
The top auto brands by TV ad attention
Which TV shows get the best auto ad engagement
How creative elements grab attention in auto ads